Privacy Policy

1. INTRODUCTION

At SleepBalance (“Company”, “we”, “us”, or “our”), we respect your privacy and are committed to protecting your personal data.
This Privacy Policy explains how we collect, use, store, disclose, and safeguard your information when you visit our website, make a purchase, subscribe, or otherwise interact with SleepBalance.

By using our website, you agree to the practices outlined in this Privacy Policy.

2. PERSONAL DATA WE COLLECT

Visitors (Non-Registered Users)

We do not collect personally identifiable information unless you voluntarily provide it.
We may collect technical data such as:

  • IP address

  • Browser type

  • Pages visited

  • Device type

  • General analytics and behavioral data

Registered Users

When you create an account, we collect:

  • Full name

  • Email address

  • Shipping and billing address

  • Phone number

Orders & Purchases

To process your order, we collect:

  • Name

  • Address

  • Email

  • Phone

  • Order details

Payment information is not stored by us and is handled securely by trusted third-party payment providers.

Tracking & Analytics Data

We may collect data using cookies, pixels, and analytics tools including browsing activity, device data, and site performance metrics.

3. HOW WE USE YOUR DATA

We use your personal data to:

  • Process and deliver orders

  • Send order confirmation, tracking information, or support messages

  • Provide customer support

  • Send marketing emails or SMS (with consent)

  • Improve website performance and customer experience

  • Personalize advertising and offer relevant promotions

  • Comply with legal and security obligations

You may opt out of marketing emails at any time by clicking “unsubscribe”, or reply “STOP” to SMS messages.

4. COOKIES & TRACKING TECHNOLOGIES

We use cookies, pixels, and similar technologies to enhance your shopping experience and for analytics and advertising.

These tools help us:

  • Remember cart items and preferences

  • Track website performance

  • Deliver personalized ads through platforms like Meta, Google, and TikTok

You may adjust your cookie preferences via your browser or our cookie banner.
Disabling certain cookies may affect website functionality.

5. THIRD-PARTY SHARING

We only share your personal data with trusted service providers necessary to operate our business, including:

  • Payment processors

  • Shipping carriers

  • Email & SMS platforms

  • Analytics providers

  • Advertising partners

All partners must comply with data protection regulations.
We do not sell or rent your personal data.

However, certain advertising technologies may qualify as “sharing” under the CCPA.

You may opt out by following instructions in our Terms & Conditions or contacting us at support@sleepbalance.com.

6. INTERNATIONAL DATA TRANSFERS

Your information may be transferred to and stored in countries outside your residence, including the United States or EU countries.
We ensure that appropriate safeguards (such as Standard Contractual Clauses) are in place for such transfers.

7. DATA SECURITY

We take commercially reasonable measures to protect your personal data.
However, no system is entirely secure, and we cannot guarantee absolute security of data transmitted online.

8. DATA RETENTION

We retain your data only for as long as necessary to fulfill the purposes listed in this policy, unless a longer retention period is required by law.

9. YOUR RIGHTS UNDER GDPR (EU RESIDENTS)

If you are located in the EEA, you have the right to:

  • Access your personal data

  • Correct inaccurate information

  • Request deletion (“right to be forgotten”)

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time

To exercise your rights, email: support@sleepbalance.com

10. YOUR RIGHTS UNDER CCPA (CALIFORNIA RESIDENTS)

If you live in California, you may:

  • Request access to your personal data

  • Request deletion

  • Opt out of the “sharing” of personal information

  • Not be discriminated against for exercising privacy rights

To submit a CCPA request, contact support@sleepbalance.com.

11. SMS MARKETING

By entering your phone number at checkout or opting in to SMS marketing, you consent to receiving order-related and promotional messages from SleepBalance.

Message frequency may vary.
Reply STOP to unsubscribe.
Message and data rates may apply.

12. CHANGES TO THIS POLICY

We reserve the right to update this Privacy Policy at any time.
Changes will be posted on this page with an updated Effective Date.
We encourage you to review this policy periodically.

13. CONTACT US

If you have questions regarding this Privacy Policy or your personal data, you can contact us at:

📧 support@sleepbalance.com